SMM (Social Media Marketing) campaign undertaking utilizes networks such as Facebook, Twitter and LinkedIn to promote your brand or business. These networks are extremely effective for building brand recognition, driving sales, public relations and customer service.
Connecting with your target customers through social media can help reveal critical marketing data ranging from customer behavior to change in customer demands needs.
A fine tuned Social Media Marketing campaign can transform your brand into a trusted and leading authority in your field by empowering your customers and letting them voice their opinions.
Social Media Marketing offers an unparalleled network reach potential; as customers comment or share information found on your social page they expose your brand, business or product to their respective networks of friends with further interaction potential.
Facebook Ads are incredibly efficient at targeting a specific customer demographic. Although the majority of Facebook’s users belong to a younger demographic (Age < 35), you are able to target by age, gender, marital status, interests and keywords. Facebook ads offer high returns and often a higher ROI than search based PPC campaigns. LinkedIn ads, on the other hand, grant the ability to target and connect with industry professionals, entrepreneurs, corporations and business owners making it the most effective B2B (business to business) ad platform.
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